Time Manufacturing Company goes to market under the Versalift, BrandFX and Aspen Aerials brands, and has been a corporate member of TCIA for 36 years. Tree Care Industry Association (TCIA) recently reported on Time Manufacturing Company’s agreement to acquire Ruthmann, also a TCIA member. Ruthmann goes to market under the Ruthmann, Steiger, Blueline and Ecoline brands of aerial work platforms.
TCIA is a trade association of more than 2,300 tree care firms and affiliated companies. TCIA was established in 1938 as the National Arborist Association, and supports its membership by:
Educating the public on how to properly care for trees
Advancing professionalism in the tree care industry
Improving business practices in the tree care industry
Promoting safe working practices
Advising policy makers and regulators
Versalift Forestry was established in December 2018 when TrueCo, a Shelby, NC-based distributor of aerial lift-mounted equipment, was acquired by Versalift. Butch Trice, General Manager at Versalift Forestry, says, “being an Associate Member of TCIA has helped Versalift to hear customer requirements. By listening, we are able to implement new ideas and configurations, while continuing to build the smoothest, safest and most reliable products.”
“The people in the tree industry are hard working people and need durable and maneuverable equipment that can keep up with them.
Versalift Forestry offers premium equipment to tree care professionals. “I have worked on and sold all makes of aerials since 1972. I have seen brands come and go and have seen some excel and some fail. I can say, of every make out there, that the Versalift brand is without a doubt the leader in the industry for performance, durability, ease of maintenance and cost.”
Ruthmann ReachMaster
ReachMaster was founded in 2001, and was acquired by Ruthmann in August of 2020, and is now known as Ruthmann ReachMaster. It is included in the Time Manufacturing Company acquisition. Ruthmann ReachMaster is a longstanding sales and service partner to Ruthmann North America and is a 17 year member of the TCIA.
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